Full Funnel
Strategy
Why choose between awareness and conversions when you can have both?
Many agencies focus on just Google (capturing existing demand) or just Meta (creating awareness). But the most effective strategies use both platforms synergistically.
OUR INTEGRATED APPROACH
Google Ads: Capture Ready Buyers
When someone searches "best [your product category]," your ad appears. You're reaching customers with high purchase intent at the exact moment they're ready to buy.
Meta Advertising: Create Demand
Before someone knows they need you, they see your brand on Instagram. You build awareness, educate, and create desire. Days or weeks later, they search, and your Google ad converts them.
The Result: Multiple Touchpoints
Prospects see your brand on Instagram (Meta), visit your site, leave, see your retargeting ad (Meta), search for you by name (Google), and convert. This is how modern customer journeys actually work.
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